The short story:
The Initiana Konese brand/character is a marketing initiative of the SWAP Foundation, a Samoan registered Charitable Trust, established to assist post-Tsunami Tourism recovery and foreign investment in Samoa. Initiana and his bus, and travelling entourage will be travelling in NZ in 2012, possibly a launch coinciding with the Pacific Festival in March, then promoting Samoa and Samoan products and services throughout the country.
NOTE: Any similarities to other impostors of insanity infamy is absolutely, totally & purely co-incidental.
The longer story:
A l-o-n-g time ago (actually a VERY l-o-n-g time ago) , an amazing Creator sat down and poured all his creative juices into the most amazing of creations. When He had completed it, He looked at it and said "It is good!" I will call himJoin us . . .
We'd love you to join with us. Initiana Konese is an exciting concept and an ambitious project, but Samoa will never be seen the same again after the 2012 NZ tourIn 2011, we need your Expressions of Interest. We will be developing Sponsorships and partnerships with companies and individuals that want to get involved. We really believe that we can bring an ROI for our people that sets records.
In 2012, we will need people to help promote, market, and create the buzz that we know will make the Initiana Konese character into a raging success. If Hollywood can make a dopey dude like Crocodile Dundee into a raging success for Australia, surely Samoa can bring more smarts into Initiana? Never estimate the passion, commitment and pride of a Samoan . . .
All the real action will be on Facebook. Join us there or contact us to talk about how you can help and to make your suggestions on how to take Initiana to stardom.
We can't wait!
